Skincare consumers want results: They are happy to try out new products, but if they don’t work, they will not buy these products again. Active ingredients play a central role in achieving results and being successful.
Listen to our podcast for an insightful talk between Belinda Carli, Director of the the Institute of Personal Care Science, renowned in the cosmetic industry for her educational work, and Harald van der Hoeven, Director Product Design & Development at CLR. A conversation about «working horses», consumer relevance, and how science can keep up with fast changing trends.
Listen to part 1:
Listen to part 2: