Wabi-Sabi is a form of Japanese aesthetic originated in the 16th century. It is about a concept which denotes a kind of beauty characterized by simplicity, transcience and imperfection.
Wabi-Sabi internalizes that nothing is perfect, nothing stands still, and nothing is forever. Today, wabi is understood as silence and sabi as the attitude of accepting mistakes and shortcomings and seeing them as beautiful and elegant. The Japanese ideal of beauty does not lie in unity and perfect symmetry, but in naturalness. Taking Wabi Sabi to heart is about seeing the special and beautiful in imperfect things, in aging, even in broken things. Time and experience have their own beauty and the imperfections we’ve picked up are part of our story.
Consumers tend to go away from looking younger than their age with professional help, it is increasingly about looking the best way at any age. The acceptance of the signs of aging is rising and the change from anti-aging to well or better aging is just the beginning. „Well-aging“ is the science of vital aging. It is the combination of physical, mental and spiritual health combined with lifelong personal growth. It gives us satisfaction, profound fulfillment and vitality into old age.
To age well and make us feel comfortable our skin needs highly effective active ingredients that optimally support skin’s functionality. At CLR, we focus on active ingredients that keep skin healthy and offer a wide range of solutions – from preventive to repairing approaches.